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Berlin - Marketing Manager Retention and Loyalty

Internet Services - Marketing - Abteilungsleiter / Manager

The position resides in the German Marketing Team in Dreilinden right outside Berlin. In October 2015 eBay Germany launched a service product bundle called eBay Plus as a loyalty and retention program. Main goal of the program is to deliver premium (shipping) service to members, targeted primarily to existing eBay customers. The main task of the incumbent will be to develop through-the-line marketing which helps to acquire as many new subscriptions as possible and then retaining them within the program. Job Requirements Your key responsibilities will include: Develop and implement the loyalty, retention and trust communication strategy for Marketing DE in collaboration with the business u ...

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