Essen - Market Researcher (m/f)
Allgemeine Energiewirtschaft - Marketing - Senior Fachkraft / Projektleiter
Responsibilities Consult onstandards,guidelines and tools in all aspects of primary and secondary market research, develop and support the implementation of methods and models (incl. segmentation logic) and facilitating best-practice sharing across regions Set up and execution of brand performance and communication measurement, incl. econometric modelling and qualitative and quantitative pre and post measurement of campaigns Support design thinking projects and product management teams with profound research Align with units (regions, innovation, solution management, brand) and drivecustomer centric innovation process Steer the process of dat ...
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